Wolfman, RIP

Doyle Rogers, the famous Atlanta furniture salesman known as “The Wolfman,” has died at the age of 67. His deliberately awkward commercials, usually featuring intentionally goofy spoofs and his catch phrase, “Ask for the Wolfman,” have aired in Atlanta for well over twenty years. Unlike many other local advertisers, Rogers and his daughter Donna (also featured in many of his commericals) got the joke.


  1. Randy Said,

    January 23, 2004 @ 9:31 am

    Man, that is sad. Nothing beats schlock local TV ads. Here in KC we used to have some guy named Crazy Larry that sold stereo equipment. He would dress up as “Super Speaker” in his ads. Then there was “Crazy Dave” that ran a small chain of computer stores. His catchphrase was “It’s cheaper than a toaster!”. Someone off screen would say, “No, that computer is not cheaper than a toaster” to whcih he would reply, “No! I mean a really big toaster!”

    With the reduction in the number of viewers that local TV stations are getting, I wonder if the days of the crappy TV ads are coming to an end. Much like the locally produced kids shows and monster shows.

  2. chuck Said,

    January 23, 2004 @ 9:48 am

    I think those ads are probably becoming less common. I’d also guess that the decline in local ownership of TV stations might be a contributing factor as well, but that’s just a guess.

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